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Build a website in a day for your small business

If your entrepreneurial business is selling online services or products, having a website is a no-brainer. Even if you’re not trading anything directly online, a website is still a vital part of your business: think of it as an extension of your business card.

Creating a new website doesn’t need to be a complex or expensive job. In fact, it’s possible to develop your own website in less than 24 hours.

As a small business entrepreneur, time and money can often present challenges, but creating a new website doesn’t need to be a complex or expensive job. In fact, it’s possible to develop your own website in less than 24 hours.

Step 1 – Buy a domain

Registering your website domain is quick and easy. You can check if your ideal domain is available in a matter of minutes by typing your business name into our domain search tool.

There are now more generic top-level domains (gTLDs) available than ever with choices ranging from .uk to more unusual options like .ninja. The best domain for you will depend on what you want your website to say about your business. Research has shown that sites ending in .uk remain the first choice for 93% of internet users. Many UK businesses prefer names with a .uk extension as it shows they are a trusted British business.

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Step 2 – Hosting and site builders

With your domain in place it’s time to start building your website. Thanks to new cloud service providers you can now create a basic site in minutes.

Cloud providers manage all of the technical integration of hardware and software for you so the whole process should be smooth. WordPress is a popular choice for people creating their first website.

For more complex ecommerce businesses, there are providers such asShopify which help you build an online store in a few hours.

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Step 3 – Payment systems

Now that you have started to build your ecommerce store, the next crucial stage is to implement a way to collect payments made online.

There are a number of different payment providers such as PayPal andGoogle Wallet and once added to your site they will enable you to collect payments within minutes of an order being made.

Most cloud service providers make it easy to integrate these payment systems and will often offer easy-to-follow guides on how to do this.

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Step 4 – Content creation

Your website provider should allow you to input new information quickly and easily, so adding basic details to your site should take no time at all.

Basic website information should include: contact details, businesses location, what you’re selling and how to buy from you. Without this standard information you are likely to lose out on potential sales.

The more information you can give, the more confidence potential customers will have when buying from you. Engage them with your story. Tell them about your journey into small business entrepreneurship: how you started; what inspired you; your experience and other credentials that will help to give you credibility.

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Additional help

If your website requires a bit more technical input there are plenty of guides available online. Publishing sites like the Guardian often offer helpful small business guides.

There is also the option of outsourcing. You can use freelancing businesses like Studentgems to hire a student willing to help you at a reduced rate. You can also find low cost website designers in marketplaces such as 99 Designs.

From restaurants to ecommerce sites, there are plenty of examples of small businesses across the UK that have built successful websites. Try looking at your closest online competitors to get insight and inspiration on where to start with your own website.

 

Stay at the forefront of the online landscape with the shorter, sharper .uk, domain name. Register yours today.

Share your opinions and join the digital discussions on twitter @Dotuk and G+.

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