Over a quarter of small businesses on the high street don’t have a website – Daily Mail reports on .uk researchDecember 10, 2015 5:30 pm
The research, commissioned by Nominet – the internet company best known for running the .UK internet infrastructure – to mark Small Business Saturday, shows that many SMEs remain out-of-date when it comes to meeting modern customer expectations.
Entrepreneur Bianca Miller, The Apprentice 2014 runner-up and brand ambassador for .uk, said: “This research reaffirms the importance of small businesses having an online presence that reflects their brand identity and helps potential customers find what they need.”
“In today’s competitive world, where we’re conducting more and more of our everyday lives over the web, extending your brand online is key to gaining customer trust and therefore boosting revenues. Expectations are changing so fast, and if you’re not online you might miss out.”