I’m moving to a new domain: how can I ensure I don’t lose my rankings?

September 11, 2017 4:21 pm Zoe Bicknell

Today Sam looks at a question from Pete Allen at Piano Tuner & Repairs Leicester on how you can ensure you don’t lose your rankings when moving your website to a new domain.

In our #asktheukdomain video Sam covers the following steps:

Step 1.  Benchmark current performance using Google Analytics, Google Search Console and keyword positions.

Step 2.  Put together a page inventory and redirect plan, mapping old pages to new.

Step 3.  Go live including adding redirects, crawling old pages, updating Google Analytics, creating a new Google Search Console property and submitting a new SML sitemap.

Step 4.  Monitoring traffic, number of indexed pages and sitemaps (pages submitted vs. pages indexed).

You can also take a look at our online guide to migrating your domain or you can download our PDF guide complete with checklist.