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Email Marketing

Email marketing is a powerful tool for small businesses, learn how you can make it work for you with articles covering building databases to crafting engaging email copy. 

How to create the perfect video for your email marketing campaign

In spite of all the new and exciting marketing tools available  – from Instagram Stories through to rich-media SMS – good old-fashioned email still remains one of the most effective marketing tactics. Adding a video to your email campaigns further improves their performance, increasing open rates by 19% and click-through rates by 200-300%. The reason […]

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