Today I look at the question from Pete Allen at Piano Tuner & Repairs Leicester on how you can ensure you don’t lose your rankings when moving your website to a new domain.
In my #asktheukdomain video I’ll cover the following steps:
Step 1. Benchmark current performance using Google Analytics, Google Search Console and keyword positions.
Step 2. Put together a page inventory and redirect plan, mapping old pages to new.
Step 3. Go live including adding redirects, crawling old pages, updating Google Analytics, creating a new Google Search Console property and submitting a new SML sitemap.
Step 4. Monitoring traffic, number of indexed pages and sitemaps (pages submitted vs. pages indexed).