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Retail

Our category devoted to retail, looking at how an online presence can work for retailers and keeping on top of the latest trends and news.

Location-based marketing: what SMEs need to know

Our lives are lived via our smartphones; there’s no denying that. And ever since 2015 when mobile officially overtook desktop in internet search, the business world has been investing a lot of time and money in adapting to consumers’ changing habits. Thanks to advances in location intelligence, marketers can now target consumers based on their […]

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